Las Vegas lawyers - attorneys legal directory
Optimizing your lawyer web
sites
Search Engine Promotion - - - Be sure to go overseas!
By Bob Schwartz, CRS, GRI ©2007 Promotions
Unlimited all rights reserved.
This material is subject to copyright and any unauthorized use, copying or
mirroring is prohibited
How about developing your firm's search engine submissions to search engines
outside the U.S.? After all, it is called that World Wide Net.
The main reason to get your real estate website listed on the foreign
websites is:
Good foreign search engine rankings will generate new clients!
If you are located in a major metropolitan area this could be very useful to
your firm. Our top foreign search engine rankings have produced business
such as, potential new immigrants, foreign nationals considering
immigration, and a foreign couple whose son got arrested in San Diego and
they needed to contact a local San Diego attorney to help.
Why heed my advice? Well, let’s add some real world credibility to back-up
my advice. So how does our own main legal website rank on foreign search
engines? We have many number one page placements. Below are just a few of
our PAGE ONE foreign search engine rankings for the very competitive phrase
Orange county attorneys on our Los Angeles-Orange County legal website site;
http://www.la-orange-county-lawyers-attorney-directory.com
AOL-UK - Sympatico (Canada – MSN-UK – MSN-France – MSN Germany
Google Mexico - Google UK - Google Germany - Google Japan
Check today to see if your website is listed on the top foreign search
engines. A good starting point is to check the engines hyper-linked above.
Perhaps the best way to obtain high foreign search engine standings is to
first achieve top ranking on the major US search engines.
Before a quest for higher rankings, you should obtain a comprehensive report
on your site’s current page one through page three search standings. You
need a base-line or starting point to see if your efforts are effective. An
example of such a detailed report can be viewed at:
http://www.websitetrafficbuilders.com/lawyer-website-search-engine-standings-report.htm
I suggest running the same report for your biggest competitor, which will
give you a comparison as well as a set of goals to strive for.
You should now run a link popularity report and again for your local legal
competitors as well. Quality incoming links are the key to success in search
engine ranking. You can view an example here:
http://www.websitetrafficbuilders.com/lawyer-website-link-report.htm
Investing in improving your law firm’s search engines standings could become
the most cost effective career investment you make.
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